I’m working on a Marketing question and need guidance to help me study.
This is for a marketing research class.
Why are ethics important in Marketing Research?
Provide an example of a Marketing Research study (if possible) or a research study in general that either adhered to good ethical standards or one that did not. Link us to your information.
3 paragraphs… at least 5 sentences per paragraph
This is what they are grading on::
Criterion |
0 pts |
1 pt |
3 pts |
5 pts |
Initial post |
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Contributed new information |
None |
Average |
Good |
Excellent |
New information was substantive |
None |
Average |
Good |
Excellent |
Understanding of the topic was demonstrated |
None |
Average |
Good |
Excellent |